Quotes from The Science of Storytelling by Will Storr (not in order of appearance).

Intro

We know how this ends. You’re going to die and so will everyone you love. And then there will be heat death. All the change in the universe will cease, the stars will die, and there’ll be nothing left of anything but infinite, dead, freezing void. Human life, in all its noise and hubris, will be rendered meaningless for eternity.

[…] if we’re psychologically healthy, our brain makes us feel as if we’re the moral heroes at the centre of the unfolding plots of our lives. Any ‘facts’ it comes across tend to be subordinate to that story. If these ‘facts’ flatter our heroic sense of ourselves, we’re likely to credulously accept them, no matter how smart we think we are. If they don’t, our minds will tend to find some crafty way of rejecting them.

Curiosity

Control is why brains are on constant alert for the unexpected. Unexpected change is a portal through which danger arrives to swipe at our throats. Paradoxically, however, change is also an opportunity. It’s the crack in the universe through which the future arrives. Change is hope. Change is promise. It’s our winding path to a more successful tomorrow. When unexpected change strikes we want to know, what does it mean? Is this change for the good or the bad? Unexpected change makes us curious, and curious is how we should feel in the opening movements of an effective story.

This is what storytellers do. They create moments of unexpected change that seize the attention of their protagonists and, by extension, their readers and viewers.

In his paper ‘The Psychology of Curiosity’, Loewenstein breaks down four ways of involuntarily inducing curiosity in humans: (1) the ‘posing of a question or presentation of a puzzle’; (2) ‘exposure to a sequence of events with an anticipated but unknown resolution’; (3) ‘the violation of expectations that triggers a search for an explanation’; (4) knowledge of ‘possession of information by someone else’.

Good stories are explorations of the human condition; thrilling voyages into foreign minds. They’re not so much about events that take place on the surface of the drama as they are about the characters that have to battle them. Those characters, when we meet them on page one, are never perfect. What arouses our curiosity about them, and provides them with a dramatic battle to fight, is not their achievements or their winning smile. It’s their flaws.

Human sociality

Researchers such as Hood argue that modern humans have gone through a process of ‘self-domestication’. Support for the idea comes partly from the fact that, over the last 20,000 years, our brains have shrunk by between ten and fifteen per cent, the same reduction that’s been observed in all the thirty or so other animals that humans have domesticated. Just as with those creatures, our domestication means we’re tamer than our ancestors, better at reading social signals and more dependent on others.

[…] some research suggests strangers read another’s thoughts and feelings with an accuracy of just 20 per cent. Friends and lovers? A mere 35 per cent. Our errors about what others are thinking are a major cause of human drama.

A unique quality of humans is that we’ve evolved the ability to think our way into many tribes simultaneously. ‘We all belong to multiple in-groups,’ writes Professor Leonard Mlodinow. ‘As a result our self-identification shifts from situation to situation. At different times the same person might think of herself as a woman, an executive, a Disney employee, a Brazilian or a mother, depending on which is relevant–or which makes her feel good at the time.’

Theory of control

When designing a character, it’s often useful to think of them in terms of their theory of control. How have they learned to control the world? When unexpected change strikes, what’s their automatic go-to tactic for wrestling with the chaos? What’s their default, flawed response? The answer, as we’ve just seen, comes from that character’s core beliefs about reality, the precious and fiercely defended ideas around which they’ve formed their sense of self.

Cognitive bias

The further you travel from those you admire, the more wrong people become until the only conclusion you’re left with is that entire tranches of the human population are stupid, evil or insane. Which leaves you, the single living human who’s right about everything–the perfect point of light, clarity and genius who burns with godlike luminescence at the centre of the universe.

It feels as if everyone else is ‘biased’ and it’s only you that sees reality as it actually is. Psychologists call this ‘naive realism’. Because reality seems clear and obvious and self-evident to you, those who claim to see it differently must be idiots or lying or morally derelict.

The brain defends our flawed model of the world with an armoury of crafty biases. When we come across any new fact or opinion, we immediately judge it. If it’s consistent with our model of reality our brain gives a subconscious feeling of yes. If it’s not, it gives a subconscious feeling of no. These emotional responses happen before we go through any process of conscious reasoning. They exert a powerful influence over us. When deciding whether to believe something or not, we don’t usually make an even-handed search for evidence. Instead, we hunt for any reason to confirm what our models have instantaneously decided for us.

It’s not simply that we ignore or forget evidence that goes against what our models tell us (although we do that too). We find dubious ways of rejecting the authority of opposing experts, give arbitrary weight to some parts of their testimony and not others, lock onto the tiniest genuine flaws in their argument and use them to dismiss them entirely. Intelligence isn’t effective at dissolving these cognitive mirages of rightness. Smart people are mostly better at finding ways to ‘prove’ they’re right and tend to be no better at detecting their wrongness.

The neuroscientist Professor Sarah Gimbel watched what happened when people in brain scanners were presented with evidence their strongly held political beliefs were wrong. ‘The response in the brain that we see is very similar to what would happen if, say, you were walking through the forest and came across a bear,’ she has said.

Personal heroism

We’re all fictional characters. We’re the partial, biased, stubborn creations of our own minds. To help us feel in control of the outside world, our brains lull us into believing things that aren’t true. Among the most powerful of these beliefs are the ones that serve to bolster our sense of our moral superiority. Our brains are hero-makers that emit seductive lies. They want to make us feel like the plucky, brave protagonist in the story of our own lives.

In order to make us feel heroic, the brain craftily re-scripts our pasts. What we actually ‘choose’ to remember, and in what form, warps and changes in ways that suit the heroic story it wants to tell.

Everyone who’s psychologically normal thinks they’re the hero. Moral superiority is thought to be a ‘uniquely strong and prevalent form of positive illusion’. Maintaining a ‘positive moral self-image’ doesn’t only offer psychological and social benefits, it’s actually been found to improve our physical health. Even murderers and domestic abusers tend to consider themselves morally justified, often the victims of intolerable provocation.

We believe we’re in control of ourselves but we’re continually being altered by the world and people around us. The difference is that in life, unlike in story, the dramatic question of who we are never has a final and truly satisfying answer.

Status and morality

Researchers have found that violence and cruelty has four general causes: greed and ambition; sadism; high self-esteem and moral idealism. Popular belief and clichéd stories tend to have it that greed and sadism are dominant. In fact, they’re vanishingly small. It’s actually high self-esteem and moral idealism–convictions of personal and moral superiority–that drive most acts of evil.

We’re wired to find selfless behaviour heroic and selfish deeds evil. Selflessness is thought to be the universal basis of all human morality. An analysis of ethnographic accounts of ethics in sixty worldwide groups found they shared these rules: return favours, be courageous, help your group, respect authority, love your family, never steal and be fair, all a variation on ‘don’t put your own selfish interests before that of the tribe’.

Status play, like moral outrage, permeates human storytelling. It’s hard to conceive of an effective story that doesn’t rely on some form of status movement to squeeze our primal emotions, seize our attention, drive our hatred or earn our empathy.